When I began looking for bridesmaids dresses and talking with everyone about the best ways to choose your color palette , I remember a florist telling me that green is a neutral. This statement was so astonishing, that a color so pretty could read as a “neutral!” Since then, I’ve been fascinated with color theory. That was ten years ago.

Fast forward to today when the Pantone Color Institute recently announced “Greenery” is the Color of the Year for 2017.  Leatrice Eiseman, the Executive Director of the Pantone Color Institute says, “Greenery bursts forth in 2017 to provide us with the reassurance we yearn for amid a tumultuous social and political environment. Satisfying our growing desire to rejuvenate and revitalize, Greenery symbolizes the reconnection we seek with nature, one another and with a larger purpose.”  Greenery has also been described as symbolic of new beginnings, nature’s neutral and a life-affirming shade.

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Nearly everyone can wear green, it just depends on the shade of it. According to Jill Kirsch, “Hollywood’s guru of hue,” your haircolor is what determines the colors you should wear. She asserts that warm blondes should wear kelly green, olive green for golden browns and redheads, emerald green for deep brunettes, and muted mint green for women with ash blonde, platinum and gray hair.

Everyone is buzzing about Greenery; in this article, eight designers talk about their favorite green paint. Famed HGTV designer Joanna Gaines uses green in almost every home design, as it pairs well with the whites of farmhouse chic, the bright colors of a coastal getaway or rich leathers in a mountain cabin.

Here at Scoop, we’ve scoured the local boutiques and design stores for this unique shade of green. While we found some pretty close matches, we also spotted green in several shades riding in on this trend. We’re seeing lots of military green and grey greens right now, probably ’cause it’s winter. But keep your eyes peeled for a pop of Greenery to add to your home or wardrobe!


Copper Penny

Lulu wristlet

Lulu wristlet $54


green fringe necklaces $60

Rag & Bone jacket

Rag & Bone jacket $395 | Z supply shirt $35





Greenery bookends

traditions green chair

Greenery Velvet Chair at Traditions



Abode Home


Mohair throw



Ceramic tableware, trays and cocktail napkins


The Pink Hanger

Splendid Cargo Dress $169

Splendid Cargo Dress $169

TC Jacket was $92, now $46 Splendid Hamptyn Bootie was $178, now $89 http://pinkhangeronline.com/product/hamptyn-bootie-in-embossed-black/

TC Jacket was $92, now $46
Splendid Hamptyn Bootie was $178, now $89

Ella Moss Ella Jacket $226

Ella Moss Ella Jacket $226



And here are just a couple of online finds…you can expect lots more to roll in over the spring and early summer.

Butter London Nail Polish in their Pantone color of the year:

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MakeUp Forever Eye Shadow in ME338 Acidic Green (Metallic) at Sephora

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RayBans Aviators in Greenery Green $185


Oscar de la Renta Dress in Greenery Green, from the Outnet.com. $995 down from $2690 (!!)

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cut glass vase

Home Decor Emerald Art Glass vase